Fashionpur, one of India's leading online ethnic and western women's fashion brands, partnered with Webscape Digital Services to improve its digital empowerment and offer a fine experience to the customers. Founded in 2012 by Ms. Ananya Choudhury, Fashionpur has a massive range of sarees and kurtis, lehengas, indo-western outfits, and artificial jewelry, all of them in the affordance of the common man. The association with Webscape Digital Services assisted in another level of growth for the brand in web development, scalable e-commerce solutions, and innovative digital marketing strategies.
A SUMMARY OF THIS PROJECT
Fashionpur's partnership with Webscape Digital Services lends every bit of credibility to the idea that a carefully thought digital strategy with solid execution in design can build an online fashion brand. Balanced delicately on the edge of cultural grace and modern elegance in digital execution, this collaboration has generated a fine e-commerce example for the industry of fashion.
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